Saturday, October 04, 2003

The English Literary society at the English Department will be sponsoring a production of "A Christmas Carol" on Saturday, Nov. 15 at 4:30pm (doors open) by TNT Productions. They are the same group that brought "Hamlet" in the spring. The performance is free for all of our students.

Thursday, October 02, 2003

This weeks assignment is a story from page 76-77 in the text book. You should write a story about either Health or the Environment using two of the vocabulary words on page 77. You should also decided if your are going to write a broadsheet story or tabloid story as per example described on the previous pages in the chapter.

Wednesday, October 01, 2003

excitement of responding to, and trying to make sense of, the flow of news.
The challenge of trying to sort out the wood from the trees, the important
from the unimportant, the honest from the dishonest, the reasonable from
the hyperbolic. The independence of mind and of spirit, the accompanying
sense of the ridiculous, that are available to an outsider, an observer of
rather than participant in events, processes and organizations. The fact
that so many people read or hear what you have to say, and that some of
them even pay heed to it. The privilege of being able to, and actually
being paid to, write or broadcast what can fairly be described as a sort of
first draft of history, albeit with all the foibles and frailties that
performing that task typically implies.
"Yet that is also where the limitations of journalism begin. Our
perspective is always a fairly short-term one. Our readers want to know how
something that happened today might be connected to something that happened
yesterday, or last month. Furthermore, our preoccupations are forever
vulnerable to the fads and fashions of instant hopes, fears and worries.
And, like all instant analysts, the journalist is constantly at risk of
overinterpreting the short-term and underrating or underinterpreting the
longer-term trends. Something that did not seem to matter at all yesterday
becomes, tomorrow, the only thing that does seem to matter.
"Thus it was that on 10 September 2001 international terrorism by
religious zealots was not thought to be an especially important topic. It
was just one fear among many on the standard lists of present and future
threats, but not a very immediate one. After 8:46 a.m., American Eastern
Daylight Time, on the following day, such terrorism was, for a time,
transformed into the only topic that mattered."
***
See http://www.amazon.com/exec/obidos/ASIN/0374279659/newsscancom/ref=nosim
for Bill Emmott's "20:21 Vision: Twentieth-Century Lessons for the
Twenty-First Century" -- or look for it in your favorite library.
WORTH THINKING ABOUT: FANATICISM YESTERDAY, TODAY, & TOMORROW
Bill Emmott, editor in chief of The Economist, writes:
"There are many wonderful things about being a journalist. The
excitement of responding to, and trying to make sense of, the flow of news.
The challenge of trying to sort out the wood from the trees, the important
from the unimportant, the honest from the dishonest, the reasonable from
the hyperbolic. The independence of mind and of spirit, the accompanying
sense of the ridiculous, that are available to an outsider, an observer of
rather than participant in events, processes and organizations. The fact
that so many people read or hear what you have to say, and that some of
them even pay heed to it. The privilege of being able to, and actually
being paid to, write or broadcast what can fairly be described as a sort of
first draft of history, albeit with all the foibles and frailties that
performing that task typically implies.
"Yet that is also where the limitations of journalism begin. Our
perspective is always a fairly short-term one. Our readers want to know how
something that happened today might be connected to something that happened
yesterday, or last month. Furthermore, our preoccupations are forever
vulnerable to the fads and fashions of instant hopes, fears and worries.
And, like all instant analysts, the journalist is constantly at risk of
overinterpreting the short-term and underrating or underinterpreting the
longer-term trends. Something that did not seem to matter at all yesterday
becomes, tomorrow, the only thing that does seem to matter.
"Thus it was that on 10 September 2001 international terrorism by
religious zealots was not thought to be an especially important topic. It
was just one fear among many on the standard lists of present and future
threats, but not a very immediate one. After 8:46 a.m., American Eastern
Daylight Time, on the following day, such terrorism was, for a time,
transformed into the only topic that mattered."
***
See http://www.amazon.com/exec/obidos/ASIN/0374279659/newsscancom/ref=nosim
for Bill Emmott's "20:21 Vision: Twentieth-Century Lessons for the
Twenty-First Century" -- or look for it in your favorite library.
WORTH THINKING ABOUT: FANATICISM YESTERDAY, TODAY, & TOMORROW
Bill Emmott, editor in chief of The Economist, writes:
"There are many wonderful things about being a journalist. The
excitement of responding to, and trying to make sense of, the flow of news.
The challenge of trying to sort out the wood from the trees, the important
from the unimportant, the honest from the dishonest, the reasonable from
the hyperbolic. The independence of mind and of spirit, the accompanying
sense of the ridiculous, that are available to an outsider, an observer of
rather than participant in events, processes and organizations. The fact
that so many people read or hear what you have to say, and that some of
them even pay heed to it. The privilege of being able to, and actually
being paid to, write or broadcast what can fairly be described as a sort of
first draft of history, albeit with all the foibles and frailties that
performing that task typically implies.
"Yet that is also where the limitations of journalism begin. Our
perspective is always a fairly short-term one. Our readers want to know how
something that happened today might be connected to something that happened
yesterday, or last month. Furthermore, our preoccupations are forever
vulnerable to the fads and fashions of instant hopes, fears and worries.
And, like all instant analysts, the journalist is constantly at risk of
overinterpreting the short-term and underrating or underinterpreting the
longer-term trends. Something that did not seem to matter at all yesterday
becomes, tomorrow, the only thing that does seem to matter.
"Thus it was that on 10 September 2001 international terrorism by
religious zealots was not thought to be an especially important topic. It
was just one fear among many on the standard lists of present and future
threats, but not a very immediate one. After 8:46 a.m., American Eastern
Daylight Time, on the following day, such terrorism was, for a time,
transformed into the only topic that mattered."
***
See http://www.amazon.com/exec/obidos/ASIN/0374279659/newsscancom/ref=nosim
for Bill Emmott's "20:21 Vision: Twentieth-Century Lessons for the
Twenty-First Century" -- or look for it in your favorite library.
WORTH THINKING ABOUT: FANATICISM YESTERDAY, TODAY, & TOMORROW
Bill Emmott, editor in chief of The Economist, writes:
"There are many wonderful things about being a journalist. The
excitement of responding to, and trying to make sense of, the flow of news.
The challenge of trying to sort out the wood from the trees, the important
from the unimportant, the honest from the dishonest, the reasonable from
the hyperbolic. The independence of mind and of spirit, the accompanying
sense of the ridiculous, that are available to an outsider, an observer of
rather than participant in events, processes and organizations. The fact
that so many people read or hear what you have to say, and that some of
them even pay heed to it. The privilege of being able to, and actually
being paid to, write or broadcast what can fairly be described as a sort of
first draft of history, albeit with all the foibles and frailties that
performing that task typically implies.
"Yet that is also where the limitations of journalism begin. Our
perspective is always a fairly short-term one. Our readers want to know how
something that happened today might be connected to something that happened
yesterday, or last month. Furthermore, our preoccupations are forever
vulnerable to the fads and fashions of instant hopes, fears and worries.
And, like all instant analysts, the journalist is constantly at risk of
overinterpreting the short-term and underrating or underinterpreting the
longer-term trends. Something that did not seem to matter at all yesterday
becomes, tomorrow, the only thing that does seem to matter.
"Thus it was that on 10 September 2001 international terrorism by
religious zealots was not thought to be an especially important topic. It
was just one fear among many on the standard lists of present and future
threats, but not a very immediate one. After 8:46 a.m., American Eastern
Daylight Time, on the following day, such terrorism was, for a time,
transformed into the only topic that mattered."
***
See http://www.amazon.com/exec/obidos/ASIN/0374279659/newsscancom/ref=nosim
for Bill Emmott's "20:21 Vision: Twentieth-Century Lessons for the
Twenty-First Century" -- or look for it in your favorite library.

Saturday, September 27, 2003

Doors of perception opened by multimedia

By ERIC PRIDEAUX
Staff writer

The plaza at the United Nations University in Tokyo, typically so serene, will be awhirl with activity next week when a large international cast performs "Seeing the World Through Different Eyes," a multimedia extravaganza that seeks to stimulate the senses through music, dance and light -- and in so doing, achieve a higher social purpose.







A multimedia event to be held in Tokyo next week will encourage audiences to see the world in a new light.


During the 70-minute work, the audience will journey through sonic and visual landscapes, ranging from the contemplative chanting of Buddhist priests at the opening of the show to the jarring racket of an American percussionist banging on iron pipes, and from the dreamy undulating of dancers to the disturbing image of children putting on gas masks in anticipation of chemical attack.

The goal is not to titillate or shock, but to compel the audience to think deeply about perception itself, something the creators hope will foster cultural openness and help people address their own prejudices.

That is largely to be achieved through symbolic references to the act of looking, as in when a chorus of cherubs peer through binoculars (provided by lens maker and main sponsor Carl Zeiss) before lending them to the audience to, in effect, share their innocent world view.

What it all means, in the end, is purposely left open to interpretation.

"I want people to use their imagination. I don't want to force them in one direction," said the creative director of the production, Monique van Kerkhof of the Netherlands, 42, a former dance student at New York's Merce Cunningham Studio whose previous works include a contemporary opera held in an empty reservoir in Chiba.

"It's your choice whether to be blind by covering your eyes. That's what I want to show."







"Seeing the World Through Different Eyes": Show time is from 6:30 p.m.-7:40 p.m. on Oct. 3-4, or Oct. 17-18 in case of rain. The UNU campus is in Aoyama, Shibuya Ward, a 5-minute walk from Omotesando Station on the Chiyoda, Ginza and Hanzomon lines.

Admission is free, but donations gladly accepted. Some proceeds will go to charities.

See www.roboudendijk.com/unu for details or call (0471) 87-5666.

Friday, September 19, 2003

BBC REPORTER APOLOGIZES FOR NAMING KELLY
A BBC reporter apologized Wednesday for indirectly identifying David
Kelly as the source of a story that said the British government
exaggerated the threat posed by Iraq's weapons.
FULL STORY:
http://cbc.ca/stories/2003/09/17/kelly030917

Wednesday, September 17, 2003

- Why is the Mobile Internet a Hit in Asia, but Almost
Nowhere Else?
http://www.glocom.org/special_topics/activity_rep/200307_miyao_usc_jetro/videos/AB_Kim256k.ram

- Transistor radio was the medium of choice as blackout
affects communication
http://cnews.canoe.ca/CNEWS/MediaNews/2003/08/14/160962-cp.html

- Finns busiest newspaper readers within EU
http://www.helsinki-hs.net/news.asp?id=20030812IE10

- Love, hate and newspapers
http://www.globetechnology.com/servlet/story/RTGAM.20030811.gtjack0811/BNStory/Technology/
- Newspapers Alive and Well
http://www.heraldsun.news.com.au/common/story_page/0,5478,6862019%255E421,00.html

- Regional Newspaper Readership on the Up
http://www.sundayherald.com/35667

Sunday, September 14, 2003

CLIMATE RESEARCH SHIP HEADS TO BEAUFORT SEA
A large Canadian climate research expedition to the Arctic sets sail
from Quebec City on Saturday bound for the Beaufort Sea.
FULL STORY:
http://cbc.ca/stories/2003/09/12/amundsen030912

MUSIC WORLD MOURNS DEATH OF COUNTRY MUSIC LEGEND JOHNNY CASH
Legendary country music singer Johnny Cash has died at a hospital in
Nashville, Tenn., his manager says. He was 71.
FULL STORY:
http://cbc.ca/stories/2003/09/12/cash030912

Wednesday, September 10, 2003

WORTH THINKING ABOUT: TEACHERS
Well-known columnist Thomas L. Friedman pays this tribute to the
teacher who set him on the path to his successful career in journalism.
"Someone who made the most important difference in my life died last
year -- my high school journalism teacher, Hattie M. Steinberg. Hattie was
a woman who believed that the secret for success in life was getting the
fundamentals right. And boy, she pounded the fundamentals of journalism
into her students -- not simply how to write a lead or accurately
transcribe a quote, but, more important, how to comport yourself in a
professional way and to always do quality work. To this day, when I forget
to wear a tie on assignment, I think of Hattie scolding me. Hattie was the
toughest teacher I ever had.
"Those of us on the paper, and the yearbook that she also supervised,
lived in Hattie's classroom. We hung out there before and after school.
Now, you have to understand, Hattie was a single woman, nearing 60 at the
time, and this was the 1960s. She was the polar opposite of "cool," but we
hung around her classroom like it was a malt shop and she was Wolfman Jack.
None of us could have articulated it then, but it was because we enjoyed
being harangued by her, disciplined by her, and taught by her. She was a
woman of clarity in an age of uncertainty. That was my teacher! I sit up
straight just thinkin' about her.
"I have been thinking about Hattie a lot this year, not just because
she died on July 31, but because the lessons she imparted to us seem so
relevant now. We've just gone through this huge
dotcom-Internet-globalization bubble--during which a lot of smart people
got carried away and forgot the fundamentals of how you build a profitable
company, a lasting portfolio, a nation-state, or a thriving student. It
turns out that the real secret of success in the information age is what it
always was: fundamentals -- reading, writing, and arithmetic; church,
synagogue, and mosque; the rule of law and good governance. The Internet
can make you smarter, but it can't make you smart. It can extend your
reach, but it will never tell you what to say at a PTA meeting. These
fundamentals cannot be downloaded. You can only upload them, the
old-fashioned way, one by one, in places like Hattie's classroom. I only
regret that I didn't write this column when the woman who taught me all
that was still alive."
***

Friday, August 15, 2003

Re: http://www.newsscan.com/cgi-bin/findit_view?table=newsletter&id=8816
In Canada we have the good fortune to have two languages on a lot of
our consumer products. Recently, while in the midst of painting a room in
our house, I discovered that the French word for enamel is émail.
Considering the note in the July 21 issue of NewsScan [ADIEU TO 'E-MAIL'?]
concerning the French Culture Minister declaring Courriel the official term
for e-mail in France I thought you (and other readers) should be aware that
French just might be the only language on the planet which already had a
word with the same spelling as e-mail and this is a very good reason (by my
way of thinking) for having a different word so that one of their other
words does not become obsolete. You can reply by enamel if you wish. (Dave
Trautman, Edmonton)
IS 'SIX DEGREES OF SEPARATION' THEORY AN ACADEMIC MYTH?
Columbia University researchers have conducted the first large-scale
experiment examining the "six degrees of separation" theory, which posits
that a short chain of acquaintances (six links or less) can be found
between almost any two people in the world. In this global study, more than
60,000 people tried to get in touch with one of 18 people in 13 countries,
and of the more than 24,000 e-mail chains that were started fewer than 2%
reached their targets. The successful chains arrived quickly, requiring
only four steps to get there, but the rest failed when someone in the
middle did not forward the e-mail. Psychologist Judith S. Kleinfeld of the
University of Alaska calls the "six degrees of separation" theory the
"academic equivalent of an urban myth" and says: "Instead of showing we
live in a small world, it really shows the opposite. Ninety-eight percent
of people can't reach anybody. What do they conclude? 'Hey, we're all
connected.' What? All I'm saying is this study didn't prove it." The
follow-up experiment is at http://smallworld.columbia.edu. (New York Times
12 Aug 2003)
http://partners.nytimes.com/2003/08/12/science/12MAIL.html
See you all in October. Hope you are having a dry summer somewhere other then in Japan.;>}

Wednesday, July 09, 2003

Here are two web sites that will give you an example of great resource pages for information. These are about Canada. The first one is very extensive - scroll down and look at all the information that is available. The second is also very good for source material for Journalists. http://www-2.cs.cmu.edu/People/clamen/misc/Canadiana/
http://www.canoe.ca/Sunlib/home.html

Tuesday, July 08, 2003

We already have this in Tokyo.:>}
DIAL A POP AT A VENDING MACHINE NEAR YOU
North Americans could soon be able to buy soft drinks from a vending
machine using their cellphones.
FULL STORY:
http://cbc.ca/stories/2003/07/07/Consumers/dialdrinks_030707

Monday, July 07, 2003

Well only one person got the Sakibashi, Sakidame assignment in. Will tell you all about it next Thursday. The person who sent it in sent it to both my and my wifes computer just to make sure. Clark

Monday, June 30, 2003

Quote of the Week.



From The Past:

"Introduced in 1978, the original 16-bit 8086 chip contained only
29,000 transistors and ran at 5 MHz...

In comparison, early 2003's Pentium 4 processors contain 55 million
transistors and run more than 600 times faster -- at 3.06GHz.


To The Present:

Based on combined desktop, laptop and server shipments, Mercury
Research calculates that Intel shipped its One-Billionth Processor
in April [2003], roughly 25 years after the debut of the first 8086
microprocessor on June 8, 1978...


And On To Tomorrow:

Mercury Research calculates that the next billion X86 CPUs could
ship far faster than the first billion processors, in only four [vs.
25] years -- by as early as 2007!"

Paraphrases from a June 9 Intel Press Release,
http://www.intel.com/pressroom/archive/releases/20030609corp.htm
and from additional insights about Intel's history, at
http://www.intel.com/labs/features/mi06031.htm





------------------------------------------------------------------------


The Info Game.



My wife and I were taking the 2+ hour drive back from Cape Cod this past
weekend (being directed, as always, by my Garmin StreetPilot III
(http://www.garmin.com/products/spIII/) - the best ridiculous amount of
money I've spent on an electronic gadget in as long as I can remember.)

Although not quite perfect (nothing is), a self-contained moving-map GPS
device such as this leaves me confident that I can't get lost, and that
I can find almost any destination with little effort. It is, from a
business and personal travel perspective, as highly addictive as the
worst of addictive drugs.

[My only major complaint to Garmin: why, oh why, didn't you allow
for the use of the gigabyte IBM MicroDrive, rather than the
proprietary 128 megabyte memory card -- it would have drastically
expanded the area that the unit could explore between visits to the
PC or notebook, to half the U.S. or more, at virtually the same
price as one memory card!]



It Gets Better.

But the services that this device offers get even better. Because so
long as you're traveling within the detailed map area that you've
previously download (from a PC) into the device's memory card (several
states' worth of data, depending on the density of the area involved),
the database also includes a wealth of information about "points of
interest" along the way, such as lodging, businesses, restaurants,
government services, and much more -- all fully integrated into the
navigation software.

For example, it was approaching dinner time, and it's always our policy
to try new restaurants beyond our normal stomping grounds when feasible.
In this case, Thai food sounded good, so I punched up "Food & Drink /
Asian," and told the StreetPilot III to list the nearest candidates.
This presented a list, sorted with the closest Asian restaurants first,
with each entry showing the distance to that restaurant along with an
arrow showing its direction from our direction-of-travel (so I knew
which ones would require backtracking, vs. those in front of us.) And
the list, as with all such lists, was "live," meaning that in real time
the list re-sorted as we got farther from choices we had passed, while
new restaurants in front of us appeared as they got within range. The
mileage figures for each entry, and their directional arrows, were
similarly "live."

This would be pretty useful by itself, but a click on any of these
restaurants brought up a display of its address and phone number. That
phone number made it a snap to chat with likely candidates to get an
idea of their cuisine, see how busy they were, and generally get a sense
if this restaurant met our desires. Which brings me to one area where
this database just aches to be expanded.



It Could Be EVEN BETTER!

As we settled on prospective restaurants, we pulled out my wife's PDA
which contains the Zagat's restaurant survey, to get an opinion of how
those restaurants near us were rated. (The result of this on-the-fly
data surfing was a very good Thai dinner!)

But that process was needlessly complex. Why not integrate such
added-value material as the Zagat's guide right into the navigation
database? (We'll ignore space concerns, since that always gets better,
as well as the cost of the additional information, since we already paid
separately for the Zagat information, plus enhanced volume through
bundling would likely reduce its price.)

Similarly, and even more important, how about including real-time
traffic info into the GPS display and route calculations -- this would
be an invaluable mobile "Killer App!"

I know -- some of these capabilities are already available in some
markets, at least under experimental conditions. And once wireless
bandwidth is pervasive, virtually any information could be integrated
through standards such as XML. Just imagine what a difference in
time-and-frustration-saved, in added-convenience, (and in better meals),
such real-time data integration would make. And (hint - hint), imagine
the leading edge that such services, coupled with excellent hardware and
databases, might give to the company(s) who first offer such integrated
services!

(It's also rather interesting that in this discussion, I've said
little about the StreetPilot III's core GPS functionality -- it just
works. Raw GPS data is now a commodity available from chips in your
pocket cell phone, much less from these larger, task-oriented units.
But what good would a raw readout of lat./long./elevation be to most
of us?

Indeed, the differentiation for "location-aware" devices is no
longer in how well the basic GPS functions work, since a highly
functional "floor" has already been established as the "price of
entry." Instead, the overall value of current and future "GPS
devices" will be judged more on the INTEGRATION of an ever-growing
sphere of information (restaurants, traffic info, real-time updated
street maps, satellite photo overlays, and far more), on better
displays and user interfaces (the StreetPilot III's color display
and fairly good user interface set it in front of the pack on GPS
mapping functions alone), plus on other functions that dramatically
enhance the "basic" location service.)

I KNOW that these further "integrations" will happen. It's just a
matter of by whom, and when. The good news is that this is certainly
NOT news to the companies poised to further change our commutes, our
business trips, and those wonderful family trips with the kids (to whom,
when they inevitably whine "Are we there yet?", you can now look at the
GPS and respond "Just another 2 hours, 14 minutes, and 16 seconds,
Johnny.").

Of course Johnny, who probably mastered the depths of the GPS software
and user interfaces far faster than his parents, might also point out
that Burger King is only 3.2 miles ahead, and would take them only .23
miles out of their way. And oh, look -- there's a nice miniature golf
range just beyond that...




------------------------------------------------------------------------


From Out of the Ether.


Quote of the Week.



From The Past:

"Introduced in 1978, the original 16-bit 8086 chip contained only
29,000 transistors and ran at 5 MHz...

In comparison, early 2003's Pentium 4 processors contain 55 million
transistors and run more than 600 times faster -- at 3.06GHz.


To The Present:

Based on combined desktop, laptop and server shipments, Mercury
Research calculates that Intel shipped its One-Billionth Processor
in April [2003], roughly 25 years after the debut of the first 8086
microprocessor on June 8, 1978...


And On To Tomorrow:

Mercury Research calculates that the next billion X86 CPUs could
ship far faster than the first billion processors, in only four [vs.
25] years -- by as early as 2007!"

Paraphrases from a June 9 Intel Press Release,
http://www.intel.com/pressroom/archive/releases/20030609corp.htm
and from additional insights about Intel's history, at
http://www.intel.com/labs/features/mi06031.htm





------------------------------------------------------------------------


The Info Game.



My wife and I were taking the 2+ hour drive back from Cape Cod this past
weekend (being directed, as always, by my Garmin StreetPilot III
(http://www.garmin.com/products/spIII/) - the best ridiculous amount of
money I've spent on an electronic gadget in as long as I can remember.)

Although not quite perfect (nothing is), a self-contained moving-map GPS
device such as this leaves me confident that I can't get lost, and that
I can find almost any destination with little effort. It is, from a
business and personal travel perspective, as highly addictive as the
worst of addictive drugs.

[My only major complaint to Garmin: why, oh why, didn't you allow
for the use of the gigabyte IBM MicroDrive, rather than the
proprietary 128 megabyte memory card -- it would have drastically
expanded the area that the unit could explore between visits to the
PC or notebook, to half the U.S. or more, at virtually the same
price as one memory card!]



It Gets Better.

But the services that this device offers get even better. Because so
long as you're traveling within the detailed map area that you've
previously download (from a PC) into the device's memory card (several
states' worth of data, depending on the density of the area involved),
the database also includes a wealth of information about "points of
interest" along the way, such as lodging, businesses, restaurants,
government services, and much more -- all fully integrated into the
navigation software.

For example, it was approaching dinner time, and it's always our policy
to try new restaurants beyond our normal stomping grounds when feasible.
In this case, Thai food sounded good, so I punched up "Food & Drink /
Asian," and told the StreetPilot III to list the nearest candidates.
This presented a list, sorted with the closest Asian restaurants first,
with each entry showing the distance to that restaurant along with an
arrow showing its direction from our direction-of-travel (so I knew
which ones would require backtracking, vs. those in front of us.) And
the list, as with all such lists, was "live," meaning that in real time
the list re-sorted as we got farther from choices we had passed, while
new restaurants in front of us appeared as they got within range. The
mileage figures for each entry, and their directional arrows, were
similarly "live."

This would be pretty useful by itself, but a click on any of these
restaurants brought up a display of its address and phone number. That
phone number made it a snap to chat with likely candidates to get an
idea of their cuisine, see how busy they were, and generally get a sense
if this restaurant met our desires. Which brings me to one area where
this database just aches to be expanded.



It Could Be EVEN BETTER!

As we settled on prospective restaurants, we pulled out my wife's PDA
which contains the Zagat's restaurant survey, to get an opinion of how
those restaurants near us were rated. (The result of this on-the-fly
data surfing was a very good Thai dinner!)

But that process was needlessly complex. Why not integrate such
added-value material as the Zagat's guide right into the navigation
database? (We'll ignore space concerns, since that always gets better,
as well as the cost of the additional information, since we already paid
separately for the Zagat information, plus enhanced volume through
bundling would likely reduce its price.)

Similarly, and even more important, how about including real-time
traffic info into the GPS display and route calculations -- this would
be an invaluable mobile "Killer App!"

I know -- some of these capabilities are already available in some
markets, at least under experimental conditions. And once wireless
bandwidth is pervasive, virtually any information could be integrated
through standards such as XML. Just imagine what a difference in
time-and-frustration-saved, in added-convenience, (and in better meals),
such real-time data integration would make. And (hint - hint), imagine
the leading edge that such services, coupled with excellent hardware and
databases, might give to the company(s) who first offer such integrated
services!

(It's also rather interesting that in this discussion, I've said
little about the StreetPilot III's core GPS functionality -- it just
works. Raw GPS data is now a commodity available from chips in your
pocket cell phone, much less from these larger, task-oriented units.
But what good would a raw readout of lat./long./elevation be to most
of us?

Indeed, the differentiation for "location-aware" devices is no
longer in how well the basic GPS functions work, since a highly
functional "floor" has already been established as the "price of
entry." Instead, the overall value of current and future "GPS
devices" will be judged more on the INTEGRATION of an ever-growing
sphere of information (restaurants, traffic info, real-time updated
street maps, satellite photo overlays, and far more), on better
displays and user interfaces (the StreetPilot III's color display
and fairly good user interface set it in front of the pack on GPS
mapping functions alone), plus on other functions that dramatically
enhance the "basic" location service.)

I KNOW that these further "integrations" will happen. It's just a
matter of by whom, and when. The good news is that this is certainly
NOT news to the companies poised to further change our commutes, our
business trips, and those wonderful family trips with the kids (to whom,
when they inevitably whine "Are we there yet?", you can now look at the
GPS and respond "Just another 2 hours, 14 minutes, and 16 seconds,
Johnny.").

Of course Johnny, who probably mastered the depths of the GPS software
and user interfaces far faster than his parents, might also point out
that Burger King is only 3.2 miles ahead, and would take them only .23
miles out of their way. And oh, look -- there's a nice miniature golf
range just beyond that...




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From Out of the Ether.


Thursday, June 26, 2003

Tuesday, June 24, 2003


Hi I have posted this twice because it really is good. You can look at it by hitting play and then plat again and again and again for a long time or download it to your home computer. It reallyb is cool. Give it a try.HONDA'S 'COG' AD MAY SHOW THE FUTURE OF ADVERTISING
Columnist John Battelle says that the two-minute ad "Cog" for Honda UK marks
a turning point in the history of TV advertising. You can take a look at it
by linking to the Business 2.0 article cited below. (Business 2.0 Jul 2003)
http://www.business2.com/articles/mag/0,1640,50151,00.html